Market research online dating services

The interface would resemble a deck of cards, but the cards wouldn’t show suits or numbers. Badoo users aged 18 to 30 spend an estimated ten hours a week on dating apps.

Earlier this year, Market published an in-depth report that looks at the current state of the US dating industry, its performance and opportunities for further growth.

The possibilities for finding your perfect match certainly seem endless.

Whether you want to meet young professionals (Inner Circle) or want women to make the first move (Bumble), whether you harbour ambitions to appear on the next season of Made in Chelsea (Toffee) or want to explore your kinks (Feeld), whether you prefer to nuzzle facial hair (Bristlr) or seek your perfect biological match (DNA Romance), whether you want to share conspiracy theories about crop circles and chemtrails (Awake Dating) or just do things the traditional, old-fashioned way (Tinder), there is something for everyone.

You even, as of this month, have a chance of finding a partner if you are a cow (Tudder).

But despite such countless options, an increasing proportion of the UK is single.

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